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Background and Identification
Polestar is a premium electric vehicle (EV) manufacturer headquartered in Gothenburg, Sweden. Originally a performance brand associated with Volvo Cars, Polestar was established as a standalone electric car company in 2017 through a joint venture between Volvo Car Group and its parent company, Geely Holding. The brand focuses exclusively on designing and producing electric performance vehicles with a strong emphasis on sustainability, innovation, and minimalist design.
Polestar's vehicles are distinguished by their clean lines, futuristic aesthetic, and advanced technology integrations. The company debuted with the limited-production Polestar 1, a plug-in hybrid coupe, before transitioning to fully electric models like the Polestar 2 fastback and the Polestar 3 SUV. Polestar cars are identifiable by their unique logo—an abstract star-like symbol—and a design language that sets them apart from traditional Volvo models, despite shared engineering underpinnings.
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